Resume
UX/CX Strategist - I watch, listen, analyze and build design solutions.
✉️ Lawry.gace@citemars.com 📞(+33) 670396566📍New York - Paris - Bangkok
I am a UX/CX Strategist with 10+ years of experience designing and leading digital solutions across banking, automotive, telecom, and consumer industries. My expertise spans user research, journey mapping, design systems, and high-fidelity prototyping—always with a focus on usability, accessibility, and inclusive design.
Experience
UX Strategist
Renault Group - Permanent
Jan 2021 - Present
Building UX strategy for Renault’s after-sales digital ecosystem, leveraging Design Thinking and user research to craft solutions that drive competitive growth. Collaborate with product managers, developers, and business leaders to translate strategy and insights into seamless web and mobile experiences. Oversee key design deliverables across all phases—from research and ideation to concept and delivery—embedding design as a core problem-solving discipline within the organization. Promote readiness and capability by equipping teams with the right tools and methods, fostering innovation to meet business goals. Contributed to a +50% revenue increase (from €0.45 bn to €0.70–0.75 bn, 2020–2024), driven by post-COVID recovery and stronger EV and fleet service adoption.
Skills: customer service experience · Written Communication · Project Management · String communication skills and attention to details · Figma (Software) · Ai assisted user research and data analysis · Artificial Intelligence (AI) · Enhance Ai user research · Strategic Thinking · Information Architecture · Customer Journey Mapping · IT Risk Management · Collaboration and Stakeholder Management · project management and design thinking skills · Human Computer Interaction · Prompt engineering for design · User Research · Workshop Facilitation · Interpersonal Skills · Scrum · CRM tools and Microsoft Office Suite. · self-starter · Interpersonal Communication · Cross-Cultural Communication Skills
Senior Product Designer
Orange - Permanent
Jan 2019 - Jan 2021
Conceptualized and designed user interfaces across platforms and devices, guided by user needs and business objectives. Created wireframes, user flows, storyboards, and site maps to communicate design intent and interactions effectively. Collaborated with development teams in Agile sprints to ensure the feasibility, consistency, and alignment of UX deliverables.
Supported the Digital Innovation Team with visual design and prototyping for new product features. Facilitated co-creation workshops to gather requirements, validate ideas, and refine design solutions. Continuously enhanced design knowledge and applied emerging trends to improve user experience and product innovation.
Skills: Written Communication · Project Management · String communication skills and attention to details · Artificial Intelligence (AI) · Enhance Ai user research · Strategic Thinking · Information Architecture · Customer Journey Mapping · IT Risk Management · Collaboration and Stakeholder Management · project management and design thinking skills · Human Computer Interaction · User Research · Workshop Facilitation · Interpersonal Skills · CRM tools and Microsoft Office Suite. · self-starter · Interpersonal Communication · Cross-Cultural Communication Skills
User Experience Designer
Match - Meetic France - Permanent
May 2018 - Nov 2019
Act as the “Voice of the Customer” within the engagement teams, ensuring that appropriate research and design underlie business solutions. Plan, conduct, and lead client white-boarding sessions, workshops, and project meetings. Develop low and high-fidelity wireframes, Prototype solutions in various levels of fidelity and interactivity, and iterate on them based on user and client feedback.
Conduct user research, including various forms of in-person and remote research and validation. Understand client personnel and culture to ensure appropriate communication, delivery, and support of recommendations.
Skills: Written Communication · String communication skills and attention to details · Enhance Ai user research · Information Architecture · Customer Journey Mapping · Collaboration and Stakeholder Management · Human Computer Interaction · User Research · Interpersonal Skills · CRM tools and Microsoft Office Suite. · self-starter · Interpersonal Communication · Cross-Cultural Communication Skills
Communication Specialist
Energizer. Group - Permanent
March 2016 - Apr 2018
Generates ideas and strategies for corporate, internal, and commercial communications.
Ensure graphic consistency of all communication materials. Implements and animates communication spaces and media diffusion, intranet, social media, internal investigations, and posters. Organization and implementation of institutional communication events (upstream and downstream communication, event logistics, including liaising with print management companies and printers.
Skills: customer service experience · Written Communication · Strong communication skills and attention to details · Enhance AI user research · Information Architecture · Collaboration and Stakeholder Management · project management and design thinking skills · Human Computer Interaction · User Research · Interpersonal Skills · CRM tools and Microsoft Office Suite. · Interpersonal Communication · Cross-Cultural Communication Skills
UX Design Teacher
Concept X - Freelance
Nov 2010 - Aug 2015
Responsible for the creation and delivering teaching courses. Introducing students to the design communication tools, theories, principles and practices of visual communication. Courses based on the ideas and concepts of Wucius Wong. Advanced knowledge of Adobe CC InDesign, Illustrator and Photoshop, XD, Web design, Sketching and creative process. Inspire students to think differently, critically, and innovatively. Empower them to explore the world around them and solve real-life, practical issues.Responsible for the creation and delivering teaching courses. Introducing students to the design communication tools, theories, principles and practices of visual communication. Courses based on the ideas and concepts of Wucius Wong. Advanced knowledge of Adobe CC InDesign, Illustrator and Photoshop, XD, Web design, Sketching and creative process. Inspire students to think differently, critically, and innovatively. Empower them to explore the world around them and solve real-life, practical issues.
Skills: Written Communication · Project Management · String communication skills and attention to details · Enhance Ai user research · project management and design thinking skills · UX Research · Human Computer Interaction · User Research · Interpersonal Skills · CRM tools and Microsoft Office Suite. · Interpersonal Communication · Cross-Cultural Communication Skills
UX Design Teacher
Concept X - Freelance
Nov 2010 - Aug 2015
Responsible for the creation and delivering teaching courses. Introducing students to the design communication tools, theories, principles and practices of visual communication. Courses based on the ideas and concepts of Wucius Wong. Advanced knowledge of Adobe CC InDesign, Illustrator and Photoshop, XD, Web design, Sketching and creative process. Inspire students to think differently, critically, and innovatively. Empower them to explore the world around them and solve real-life, practical issues.Responsible for the creation and delivering teaching courses. Introducing students to the design communication tools, theories, principles and practices of visual communication. Courses based on the ideas and concepts of Wucius Wong. Advanced knowledge of Adobe CC InDesign, Illustrator and Photoshop, XD, Web design, Sketching and creative process. Inspire students to think differently, critically, and innovatively. Empower them to explore the world around them and solve real-life, practical issues.
Skills: Written Communication · Project Management · String communication skills and attention to details · Enhance Ai user research · project management and design thinking skills · UX Research · Human Computer Interaction · User Research · Interpersonal Skills · CRM tools and Microsoft Office Suite. · Interpersonal Communication · Cross-Cultural Communication Skills
Looking forward, you hear from you ... 😉